#3
BUILD A LIST OF FOLLOWERS
Build a List of Followers and Lead
When Jesus went to a disciple and said “Follow Me,” He was operating in the circle of bold leadership. By entering in the elite circle of leaders you position yourself as one who has answers, solutions and direction for the people who will follow you. And, if you really want to sell you must start being a leader. By operating effectively in this circle you will begin to establish a more powerful relationship with the prospects within your target market. You will actually distinguish yourself as the “goto person” who cares enough to become the trusted, fiduciary advisor who is committed that your prospects have a really great life. Leaders are the ones who really “know the way, go the way and are willing to show the way.”
Just pause for a moment and think about the product or service you want to sell. Before you ever begin selling you must have list of followers who know you, like you and trust you. That’s because people buy and do business with leaders they know, like and trust. So in order to build your list of followers you must first assume the posture of a powerful leader. Enter into the sphere. Take on being the one who can speak a transforming word of hope, encouragement, support, guidance and direction to the people who have joined your list. Really become their servant and look for ways to enhance their lives and bless them freely.